#ThrottleUp

Throttle Up: Interactive Hologram Experience

Tue, 08 May 2012 13:52:17 -0400

#ThrottleUp & assemble a holographic GE jet engine - no engineering experience required!...

Tue, 08 May 2012 00:00:00 -0400

#ThrottleUp & assemble a holographic GE jet engine - no engineering experience required! gethrottleup.tumblr.com #cwk12 #NYC
— GE Aviation (@GEAviation) May 8, 2012

#ThrottleUp: GEnx Super-Efficient Jet Engine Hologram Experience at Creative Week dlvr.it/1Y0Lwz —...

Mon, 07 May 2012 00:00:00 -0400

#ThrottleUp: GEnx Super-Efficient Jet Engine Hologram Experience at Creative Week dlvr.it/1Y0Lwz
— Richard Sergeant (@SustainableWits) May 10, 2012

Photo

Mon, 07 May 2012 00:00:00 -0400

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Fri, 04 May 2012 00:00:00 -0400

Video

Thu, 03 May 2012 23:00:00 -0400

Photo

Wed, 02 May 2012 23:00:00 -0400

Photo

Wed, 02 May 2012 20:00:00 -0400

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Wed, 02 May 2012 20:00:00 -0400

Gerry Graf, Founder and CCO at BFG9000, got a sneak preview of...

Wed, 02 May 2012 00:00:00 -0400

Gerry Graf, Founder and CCO at BFG9000, got a sneak preview of the GEnx jet engine hologram experience—yet another creative mind blown away by the groundbreaking innovation of GE.

A behind-the-scenes look at the building of GE’s...

Wed, 02 May 2012 00:00:00 -0400

A behind-the-scenes look at the building of GE’s interactive hologram experience, Throttle Up. In DUMBO, Brooklyn for Creative Week, May 7th - 11th.

Check this out: #ThrottleUp: GEnx Super-Efficient Jet Engine Hologram Experience at Creative Week...

Tue, 01 May 2012 23:00:00 -0400

Check this out: #ThrottleUp: GEnx Super-Efficient Jet Engine Hologram Experience at Creative Week dlvr.it/1Y1KWf
— Bill Gourgey (@billgourgey) May 10, 2012

GE #throttleup ! instagr.am/p/KVWO0LhKYE/ — Jon Steinberg (@jonsteinberg) May 7, 2012

Tue, 01 May 2012 23:00:00 -0400

GE #throttleup ! instagr.am/p/KVWO0LhKYE/
— Jon Steinberg (@jonsteinberg) May 7, 2012

#itsawesomewhen something blows you away.#GOTOBROOKLYN #THROTTLEUP — Noël Reilly (@Noooel) May 7,...

Tue, 01 May 2012 22:00:00 -0400

#itsawesomewhen something blows you away.#GOTOBROOKLYN #THROTTLEUP
— Noël Reilly (@Noooel) May 7, 2012

Lisa Topal, Creative Director at TBWA, was one of the original...

Tue, 01 May 2012 21:00:00 -0400

Lisa Topal, Creative Director at TBWA, was one of the original testers of the GE interactive hologram experience. One more creative mind blown away by the ingenuity of the GEnx jet engine.

James Cooper, Chief Creative Innovation Officer at JWT, caught a...

Tue, 01 May 2012 14:35:00 -0400

James Cooper, Chief Creative Innovation Officer at JWT, caught a glimpse of GE’s interactive hologram experience and was blown away.

GE’s mind-blowing (literally) activation. No need for complicated technology to be...

Tue, 01 May 2012 00:00:00 -0400

GE’s mind-blowing (literally) activation. No need for complicated technology to be intangible. gethrottleup.tumblr.com
— bibi lotter (@bibilotter) May 7, 2012

Lars Bastholm, Chief Creative Officer at Cheil USA, got a sneak...

Mon, 30 Apr 2012 17:14:00 -0400

Lars Bastholm, Chief Creative Officer at Cheil USA, got a sneak preview of the GEnx jet engine hologram experience—yet another creative mind blown away by the groundbreaking innovation of GE.

Emission Reduction

Mon, 30 Apr 2012 14:35:00 -0400

With the smarter design and more innovative technology of the GEnx engine comes a dramatic reduction in emissions: NOx emissions are as much as 55 percent below the regulatory limits while other gases are as much as 90 percent below the limit

A CAD rendering of the GEnx engine in the Fly Through room.

Sun, 29 Apr 2012 18:49:00 -0400

A CAD rendering of the GEnx engine in the Fly Through room.