May 2012
17 posts
8 tags
Throttle Up: Interactive Hologram Experience
May 8th
#ThrottleUp & assemble a holographic GE jet engine - no engineering experience required! gethrottleup.tumblr.com #cwk12 #NYC — GE Aviation (@GEAviation) May 8, 2012
May 8th
#ThrottleUp: GEnx Super-Efficient Jet Engine Hologram Experience at Creative Week dlvr.it/1Y0Lwz — Richard Sergeant (@SustainableWits) May 10, 2012
May 7th
6 tags
May 7th
1 note
6 tags
May 4th
1 note
6 tags
WatchWatch
May 4th
6 tags
May 3rd
5 tags
May 3rd
6 tags
May 3rd
8 tags
WatchWatch
Gerry Graf, Founder and CCO at BFG9000, got a sneak preview of the GEnx jet engine hologram experience—yet another creative mind blown away by the groundbreaking innovation of GE.
May 2nd
8 tags
WatchWatch
A behind-the-scenes look at the building of GE’s interactive hologram experience, Throttle Up. In DUMBO, Brooklyn for Creative Week, May 7th - 11th.
May 2nd
2 notes
4 tags
GE #throttleup ! instagr.am/p/KVWO0LhKYE/ — Jon Steinberg (@jonsteinberg) May 7, 2012
May 2nd
Check this out: #ThrottleUp: GEnx Super-Efficient Jet Engine Hologram Experience at Creative Week dlvr.it/1Y1KWf — Bill Gourgey (@billgourgey) May 10, 2012
May 2nd
4 tags
#itsawesomewhen something blows you away.#GOTOBROOKLYN #THROTTLEUP — Noël Reilly (@Noooel) May 7, 2012
May 2nd
8 tags
WatchWatch
Lisa Topal, Creative Director at TBWA, was one of the original testers of the GE interactive hologram experience. One more creative mind blown away by the ingenuity of the GEnx jet engine.
May 2nd
5 tags
WatchWatch
James Cooper, Chief Creative Innovation Officer at JWT, caught a glimpse of GE’s interactive hologram experience and was blown away.
May 1st
4 tags
GE’s mind-blowing (literally) activation. No need for complicated technology to be intangible. gethrottleup.tumblr.com — bibi lotter (@bibilotter) May 7, 2012
May 1st
April 2012
8 posts
8 tags
WatchWatch
Lars Bastholm, Chief Creative Officer at Cheil USA, got a sneak preview of the GEnx jet engine hologram experience—yet another creative mind blown away by the groundbreaking innovation of GE.
Apr 30th
9 tags
Emission Reduction
With the smarter design and more innovative technology of the GEnx engine comes a dramatic reduction in emissions: NOx emissions are as much as 55 percent below the regulatory limits while other gases are as much as 90 percent below the limit
Apr 30th
9 tags
Apr 29th
8 tags
WatchWatch
Michael Ventura, CEO and CCO at SubRosa, got a sneak preview of the GEnx jet engine hologram experience—yet another creative mind blown away by the groundbreaking innovation of GE.
Apr 27th
8 tags
GEnx breaks records in speed and distance
In a round-the-world flight, the GEnx-powered Dreamliner took off from Seattle to circumnavigate the globe, stopping only once to refuel in Dhakka. The flight set two new world records for its weight class in nonstop distance flown and speed for an eastbound flight around the world. 
Apr 26th
8 tags
WatchWatch
Colleen Decourcy, CEO of Socialistic, was one of the original testers of the GE interactive hologram experience. One more creative mind blown away by the ingenuity of the GEnx jet engine.
Apr 26th
8 tags
WatchWatch
Scott Ex Rodgers, Creative Director at BBDO, caught a glimpse of GE’s interactive hologram experience and was blown away.
Apr 26th
8 tags
WatchWatch
Seth Weisfeld, Creative Director at HUGE , caught a glimpse of GE’s interactive hologram experience and was blown away.
Apr 25th